Nimbit Marketing Overview

The Nimbit marketing tool works by sending your fans a free offer via e-mail and social sharing, usually in the form of a song, and then following up with a discount offer for the whole album or merch. It’s a time-tested marketing standby that many musicians may recognize: the first hit is free, but the rest will cost ya.

You’ve also got the option to include a YouTube link in your promotion, so you can describe the promotion and share your infectious enthusiasm in the first person. The specifics of the promo like duration, length of time between freebie and follow-up, discount amount, and social sharing options are all user-configurable by simple drop-down menus.

Check out the video below for a step-by-step breakdown of how to get your promo rolling, and we’re happy to lend a hand and answer questions via Nimbit Support.


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